Goldfish School of Swimming partners with four-time Olympic swimming gold medalist Cullen Jones and first African-American world record holder to deliver important water safety message
Sadly, drowning remains the leading cause of trauma death in children aged 1 to 4, leading to the deaths of three children in United States everyday. Additionally, it has been reported that over 60% of African American children cannot swim. Goldfish Swim School and Jones are pledging to make a positive impact to help reduce these staggering statistics by raising awareness of the importance of swimming lessons, because they have the ability to reduce the risk of infant drowning by 88%.
Jones has felt the impact of these statistics firsthand. When he was five, he nearly drowned while visiting an amusement park with his family. It was then that his parents enrolled him in swimming lessons and his love of the sport developed. From learning to swim, becoming an Olympic athlete, championing water safety and drowning prevention, Jones is on a mission to raise awareness of the importance for all children to learn. to swim.
As a new parent himself, Jones’ passion for water safety only grows stronger. Jones and his wife, Rupi, welcomed their son Ayvn to the world in 2019. Since then, Ayvn has already developed a love of the water, taking swimming lessons at the Goldfish Swim School.
“I believe the circle has come full circle, and my life is the epitome of it,” Jones said. “You know, to be honest, I never posted a social media post ‘I’m retiring.’ I never felt my swimming job was done. Helping people understand the importance of swimming. ‘learning to swim. I couldn’t have found a better swim school partner to align with. I have personally seen the impact Goldfish has on children’s lives. My son is a Goldfish swimmer, and I’m proud to be called Goldfish Dad. Although my time in pool competition is over, my job is far from over. I have been working in the learning to swim space for 12 years, and as a team with Goldfish Swim School, we will create a powerful force that will make big waves in water safety awareness! ”
The partnership came naturally as Jones is an ambassador and a member of the board of directors of the United States Swimming foundation, the philanthropic branch of United States Swimming, where the Goldfish Swimming School is a official partner. Goldfish Swimming School is committed to raising $ 1 million for the Foundation, which supports providers of swimming lessons with resources, materials and grants to enable every child across the country to learn to swim. Jones recently teamed up with Goldfish Swim School for their latest fundraising campaign – “Commitment to a safer swimmer” – which reached over 400 million people with the message of prioritizing water safety and drowning prevention. Jones capitalized on his Speedo roster United States as Director of Philanthropic Sales to incorporate an additional fundraising arm into the campaign.
“Cullen has long felt like a member of our Goldfish family as he continually goes above and beyond to support our water safety mission,” said Chris McCuiston, CEO and co-founder of Goldfish Swim School. “This formal partnership is just one more step in the right direction as we work together to make even bigger waves in water safety education, resources and swimming lessons. We couldn’t be more honored to have Cullen by our side as we push the boundaries of innovation to highlight the importance of swimming lessons for all children. ”
Jones joins an impressive list of Goldfish Swim School partners, brand ambassadors and role models, including World swimming champion and Olympic gold medalist Ryan murphy and Dr. Molly O’Shea of Birmingham Pediatric and Wellness Center, who is the official pediatrician of the Goldfish Swim School. Together, this rockstar range is making incredible strides with Goldfish Swim School to help fight the epidemic of child drowning, while making a real impact in communities across North America.
As demand continues to increase – with Goldfish Swim School now teaching more than 150,000 children each week how to be safer in and around water – the brand and its partners are committed to going above and beyond to nurture a culture that offers a GOLD experience! through lessons, campaigns, events and more.
The Goldfish Swimming School provides swimming lessons and water safety instruction to infants and children aged four months to 12 years, teaching children how to be safer in and around the water. Each school offers swimming lessons and programs using an exclusive philosophy, The science of SwimPlay®, develop life skills both in and out of the water using play-based learning in a fun and safe environment. The franchise network spans over 120 schools across North America and the number one goal and top priority of every school is always the same – educating children about water safety while teaching them to swim and respect the water.
Get to know Goldfish Swim School’s new partner by visiting https://www.goldfishswimschool.com/blog/2021/november/meet-goldfish-swim-school-s-newest-ambassador-ol/
For more information on the Goldfish Swimming School, please visit https://www.goldfishswimschool.com/.
About the Goldfish Swimming School
Founded by the husband and wife team Chris and Jenny McCuiston, Goldfish Swim School offers swimming lessons and water safety instruction for infants and children aged four months to 12 years. Classes are delivered by specially trained instructors in a safe, kid-friendly and fun environment using their research-based philosophy called The Science of SwimPlay®. Based at Troy, Michigan, the Goldfish swimming school was created in Birmingham, Michigan in 2006, and opened its first franchise in 2009. Recently, the brand was recognized by Entrepreneur in its Franchise 500® ranking, the Fast & Serious 2020 list of the Franchise Times and the Top 5000 2019 of the magazine Inc. Goldfish Swim School is currently in the process of expanding franchise opportunities through North America, with more than 120 schools opened and 130 more in development in more than 30 states and Canada.
Media contact: Kelly mcnamara, Fishman Public Relations, (847) 945-1300, [email protected]
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